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Google employees are being targeted with this ad urging them to consider their role in making search rankings more fair
2018-05-23T22:37:06Z - Shirin Ghaffary / Recode
A coalition called Focus on the User, led by Yelp and TripAdvisor, has started “significant social media ad buys” targeting Google employees with a new video, according to a coalition rep. The ad asks Google workers to consider their role in making Google’s search-ranking practices more fair. The video claims that Google gives “preferential treatment to some of its own content,” such as local listings. But the video calls for Google employees to “share this message and discuss it with your colleagues” — and to bring it up at all-hands meetings. Separately, about a dozen Google employees recently reportedly resigned and thousands signed a letter to protest a new U.S. military pilot program — a sign that its staffers are willing to take action on issues they see as important.

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